Three of 2013's most anticipated releases all debuted brand new trailers this past week. |
There should be no doubt in anyone's minds that the marketing minds in Hollywood are certainly kicking things up into high gear as of late. After countless months of wondering when we'll witness a glimpse of 2013's tentpole release, we not only get one (no, no), but count them three major trailers in a 72-hour block.
First up to plate is the final trailer to J.J. Abrams' Star Trek Into Darkness, which no pun intended is still leaving Trekkies in the dark about this sequel to the 2009 reboot. All audiences can still gather is that Benedict Cumberbatch plays a charismatic terrorist who has it out for the Federation. And despite the warnings coming from all personal and professional directions, Chris Pine's hot-headed rendition of Captain Kirk takes matters into his own hands.